Resources
Playbooks & guides.
Practical resources our team uses on live engagements. Free to download; request access below.
The Healthcare AEO Playbook
A step-by-step playbook for earning citations inside Google AI Overviews, ChatGPT, Claude, Gemini, and Perplexity.
Consent-Mode Analytics Blueprint
How to instrument GA4 and server-side tracking for PHIPA / HIPAA-aware measurement.
Conversational AI Readiness Checklist
30 questions to answer before deploying a healthcare chatbot or voice agent.
AI Governance Starter Kit
Policies, prompts, and evaluation rubrics for regulated marketing teams.
Marketing Mix Modeling in 90 Days
A pragmatic roadmap for building MMM without a data-science army.
Editorial Systems for AI Retrieval
How to structure content so LLMs cite you — with real examples.
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